Branding, Logo Design, Graphic Design, Strategy, Stationery Design, Brochure Design
This branding concept for Canyon Springs (resort and spa near the Grand Canyon) fully encompasses the company's environment. The resort wanted to represent southwest culture, and the healing power of the natural landscape. After studying the resort's environment, a logo was created that represents three soothing brush strokes, as well as the Grand Canyon and Colorado River. Brochures, stationery, and packaging were designed based on the logo and southwestern color palette. The brand fully compliments the incredible environment and services of the resort.