Packaging, Graphic Design
In the hard to pronounce city of Oconomowoc, WI lies a growing favorite in the brewing community. Brewfinity Brewing Co. was ready to start packaging for the first time after a recent name change. Being inspired by the wave of clean typography and modern layouts, 5 linework concepts were created before moving forward in a direction. Whether classic (like Oktoberfest) or unique (Jorge, a jalapeño beer) a layout was designed to provide a timeless mix of cohesiveness and clarity.